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Purchase influence: measures of husband/wife influences on buying decisions : summary report / conducted by McNair Anderson
Bib ID 1264908
Format BookBook
Author
McNair Anderson Associates
 
Description Surry Hills, N.S.W. : Readers' Digest Services, 1976. 
32p. ; 19cm. 
ISBN 0909486573 : 
Notes

Married couples. Consumer behaviour. Influence of husbands. Compared with influence of wives. Australia (ANB/­PRECIS SIN 0187208)

Cover title.

Subjects Consumers - Australia.

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    NLp 658.8340994 M169
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    Np 658.8340994 M169
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