- Bib ID:
- 2670309
- Format:
- Book
- Edition:
- [Australian ed.]
- Description:
-
- Sydney ; New York : Prentice Hall, c1996
- x, 709 p. : ill. ; 25 cm.
- ISBN:
- 0724808361 (paperback)
- Notes:
-
- Includes index.
- Australian adaptation of: Marketing research / Naresh K. Malhotra. 2nd ed. Upper Saddle River, N.J. : Prentice-Hall, 1993.
- Contributing Australian authors for this adaptation: John Hall, Mike Shaw, Mike Crisp.
- Subject:
-
- Other authors/contributors:
- Malhotra, Naresh K
- Copyright:
-
In Copyright
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Copyright status was determined using the following information:
- Material type:
- Literary Dramatic Musical
- Published status:
- Published
- Publication date:
- 1996
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