National Library of Australia

You must be logged in to Tag Records
Do Androgynous Women Reject Femininity? [microform] : An Investigation of Sex Role and Magazine Choice / Alice Sheppard and Julie Gange
Bib ID 5417909
Format BookBook, MicroformMicroform, OnlineOnline
Author
Sheppard, Alice
 
Online Versions
Description [Washington, D.C.] : Distributed by ERIC Clearinghouse, 1982 
9 p. 
Summary

The mass magazine industry offers new role images for women in contemporary magazines, assuming that they reflect the psychological needs of women's changing sex-role identities. To determine whether women classified as androgynous by the Bem Sex Role Inventory (BSRI) would prefer nontraditional models of femininity, 101 college women were asked to complete the BSRI and rate 55 magazine covers on their interest in reading the magazine. All subjects preferred the traditional women's magazines, suggesting that androgyny may not reflect a change in sex-role identity as in values and standards of behavior. Of the four magazine clusters related to sex role, androgynous women gave high ratings to sports and science magazines. In contrast, stereotypic females gave high ratings to fine arts/sophisticated magazines, with a slight edge to magazines oriented to the home. The findings failed to confirm the hypothesis that psychological androgyny would be related to diverging sex-role images. (Author/JAC)

Notes

ERIC Note: Paper presented at the Annual Meeting of the Western Psychological Association (62nd, Sacramento, CA, April 7-11, 1982).

Educational level discussed: Higher Education.

Reproduction Microfiche. [Washington D.C.]: ERIC Clearinghouse microfiches : positive. 
Subjects Androgyny.  |  Comparative Analysis.  |  Females.  |  Femininity.  |  Feminism.  |  Higher Education.  |  Periodicals.  |  Psychological Needs.  |  Role Conflict.  |  Role Models.  |  Sex Role.  |  Sex Stereotypes.
Form/genre Reports, Research.  |  Speeches/Meeting Papers.
Other authors/contributors Gange, Julie, author
Available From ERIC 

In the Library

Request this item to view in the Library's reading rooms using your library card. To learn more about how to request items watch this short online video Help Video.

Details Collect From
mc 2253 ED221781 Main Reading Room - Newspapers and Family History

Order a copy

- Copyright or permission restrictions may apply. We will contact you if necessary.

Help Video To learn more about Copies Direct watch this short online video Help Video.
close Can I borrow items from the Library?

You need Flash player 8+ and JavaScript enabled to view this video embedded.

You can view this on the NLA website.

close What can I get online?

You need Flash player 8+ and JavaScript enabled to view this video embedded.

You can view this on the NLA website.

close Can I get copies of items from the Library?

You need Flash player 8+ and JavaScript enabled to view this video embedded.

You can view this on the NLA website.

Members of Aboriginal, Torres Strait Islander and Maori communities are advised that this catalogue contains names and images of deceased people. All users of the catalogue should also be aware that certain words, terms or descriptions may be culturally sensitive and may be considered inappropriate today, but may have reflected the author's/creator's attitude or that of the period in which they were written.