00932cam a2200277 a 4500001000800000005001700008008004100025010001300066019001200079020001500091035002000106035001200126040002100138043001200159050002000171082001900191100001900210245014700229260005300376300003400429504005100463650003900514700003900553700003700592984002500629135051320180918201731.0800327s1980 njua b 001 0 eng  a800139291 a1707005 a0135576865 9(AuCNLDY)381597 a1350513 aLCbengcLCdNUN an-us---00aHF5415.2b.M94504a658.8/39732191 aMyers, John G.10aMarketing research and knowledge development :ban assessment for marketing management /cJohn G. Myers, William F. Massy, Stephen A. Greyser. aEnglewood Cliffs, N.J. :bPrentice-Hall,cc1980. axiv, 306 p. :bill. ;c24 cm. aIncludes bibliographical references and index. 0aMarketing researchzUnited States.1 aGreyser, Stephen A,ejoint author.1 aMassy, William F,ejoint author. aANLc658.830973 M996