Catalogue Persistent Identifier
https://nla.gov.au/nla.cat-vn1350513
APA Citation
Myers, John G. & Greyser, Stephen A. & Massy, William F. (1980). Marketing research and knowledge development : an assessment for marketing management. Englewood Cliffs, N.J : Prentice-Hall
MLA Citation
Myers, John G. and Greyser, Stephen A. and Massy, William F. Marketing research and knowledge development : an assessment for marketing management / John G. Myers, William F. Massy, Stephen A. Greyser Prentice-Hall Englewood Cliffs, N.J 1980
Australian/Harvard Citation
Myers, John G. & Greyser, Stephen A. & Massy, William F. 1980, Marketing research and knowledge development : an assessment for marketing management / John G. Myers, William F. Massy, Stephen A. Greyser Prentice-Hall Englewood Cliffs, N.J
Wikipedia Citation
{{Citation | title=Marketing research and knowledge development : an assessment for marketing management / John G. Myers, William F. Massy, Stephen A. Greyser | author1=Myers, John G | author2=Greyser, Stephen A | author3=Massy, William F | publisher=Prentice-Hall | language=English }}