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Australia's National Tobacco Campaign evaluation report : every cigarette is doing you damage / [editor, Kate Hassard]
Bib ID 1402074
Format BookBook, OnlineOnline
Online Versions
Description Canberra : National Tobacco Campaign], [1999]-c2000 
2 v. in 3 : ill. (some col.), port. ; 25 cm. + 1 computer optical disk (4 3/4 in.) 
ISBN 0642393974 (Evaluation report) (volume 1)
0642394172 (Evaluation report summary) (volume 1)
0642433151 (Evaluation report) (volume 2)
Technical Details

System requirements for accompanying CD ROM - Radio advertisements can be played on any audio CD player such as a home stereo system, or by playing as an audio CD in a personal computer. Television advertisements - the three commercials on this CD ROM can be viewed on a personal computer by double clicking the mpg icons on the CD, requires at least 3.mpg on PC, 3.mpeg on Macintosh. 

Full contents
  • v. 1. Evaluation report
  • v. 1. Evaluation report summary
  • v. 2. Evaluation report.
 
Incomplete contents
  • Vol. 2: Chapter 1. Background to the campaign in 1998
  • References
  • ch. 2. Changes associated with the National Tobacco Campaign: results of the second follow-up survey
  • ch. 3. Impact of the National Tobacco Campaign: comparison between teenage and adult surveys
  • ch. 4. Tracking the National Tobacco Campaign phase two
  • ch. 5. Price discounting of cigarettes during the National Tobacco Campaign
  • ch. 6. Monitoring of print media news coverage
  • ch. 7. Economic evaluation of the National Tobacco Campaign.
 
Notes

Computer laser optical disk in pocket inside back cover.

Includes bibliographic references.

Also available on the Internet at: http://www.quitnow.info.au/hotspot/hotspots.html

Subjects National Tobacco Campaign (Australia)  |  Smoking cessation programs -- Australia.  |  Smoking -- Australia -- Prevention.
Other authors/contributors Hassard, Kate  |  National Tobacco Campaign (Australia)
Also Titled

Every cigarette is doing you damage

Terms of Use Commonwealth of Australia 2000. 

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Details Collect From
Nq 362.29670994 A938
Copy: NL pbk (Evaluation report)
Main Reading Room
Nmt 3005
Copy: N pbk + CD ROM (Evaluation report)
Main Reading Room
Nmt 3005
Copy: N pbk (Summary)
Main Reading Room
Nmt 3005
Copy: N pbk + 1 CD (Vol. 2)
Main Reading Room
Nmt 3005
Copy: NL CD-ROM
Main Reading Room

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