On message : communicating the campaign / by Pippa Norris ... [et al.]
- Bib ID:
- 1406826
- Format:
- Book
- Online Version:
- Table of contents only
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- Publisher description
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- Contributor biographical information
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- Publisher description
- Description:
-
- London : SAGE, 1999
- xiv, 218 p. : ill. ; 25 cm.
- ISBN:
-
- 0761960732
- 0761960740
- Full contents:
-
- Machine derived contents note: Part One: Context
- Theories of Political Communications
- The Campaign Context
- Understanding Media Effects
- Part Two: Process
- The Party Strategy
- The News Agenda
- The Public's Reaction
- Part Three: Impact
- The Imapact On Civic Engagement
- The Impact On the Public's Agenda
- The Effects of Television News on Party Preferences
- The Effects of Newspapers
- Conclusions
- The Impact of Political Communications.
- Notes:
- Includes bibliographical references and index.
- Subject:
- Other authors/contributors:
- Norris, Pippa, 1953-
- Copyright:
-
In Copyright
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Copyright status was determined using the following information:
- Material type:
- Literary Dramatic Musical
- Published status:
- Published
- Publication date:
- 1999
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