- Bib ID:
- 22884
- Format:
- Book
- Author:
- Brandon, Joel
- Description:
-
- New York : McGraw Hill, c1997
- xvii, 268 pages ; 24 cm.
- ISBN:
- 0070431841 (acid-free paper)
- Summary:
-
In Just Don't Do It!, Joel Brandon and Daniel Morris relentlessly sift through today's most hyped management theories, trends, and advice. They show you just how dangerous unconscious assumptions can be - but also how easily most of them can be brought to light, challenged, and even used to advantage. They also separate the tactics proven to work in the real business world from those that are just faddish nonsense. The result is a realistic guide that shares tested programs and methods that you can actually use to improve your company's bottom line and market positioning.
- Full contents:
-
- Ch. 1. Challenging Business Assumptions
- Ch. 2. Just Don't Tolerate Business as Usual
- Ch. 3. Customer Relationship Assumptions
- Ch. 4. Measurement: Managing the Business or Just Placing Blame?
- Ch. 5. The Human Asset
- Ch. 6. The Three Views of Business Planning
- Ch. 7. Information Technology
- Ch. 8. Just Don't Rely Upon Consensus
- Ch. 9. Cost vs. Value
- Ch. 10. The Manager of the Future.
- Notes:
- Includes index.
- Subject:
-
- Other authors/contributors:
- Morris, Daniel C
- Also Titled:
- Just do not do it
- Copyright:
-
In Copyright
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Copyright status was determined using the following information:
- Material type:
- Literary Dramatic Musical
- Published status:
- Published
- Publication date:
- 1997
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