Global electronic commerce : theory and case studies / J. Christopher Westland, Theodore H. K. Clark
- Bib ID:
- 329129
- Format:
- Book
- Author:
- Westland, J. Christopher
- Description:
-
- Cambridge, Mass. : MIT Press, 1999
- xi, 592 p. ill., facsims. 24 cm.
- ISBN:
-
- 0262232057 (alkaline paper) (hardback)
- 0585238219 (electronic book)
- Summary:
-
"Electronic commerce has spurred far-reaching changes in business, on multiple fronts, using many technologies. This book provides a deep, practical understanding of these technologies and their use in e-commerce. Unlike other books on e-commerce, it does not concentrate solely on the Internet. Instead, it suggests that the Internet is only a bridge technology - attractive because of its low cost and global reach, but unattractive because of its slow speed and poor user interface."--BOOK JACKET. "Each of the twelve chapters contains an overview of a current theory or practice followed by one or more business case studies. A combination of academic theory and case studies provides a comprehensive picture of how businesspeople use computers to revolutionalize the selling and delivery of their products and services."--BOOK JACKET.
- Full contents:
-
- 1. Introduction to Electronic Commerce
- 2. Information Technology in the Post-Industrial Revolution
- 3. Redefining the Geography of Space, Time, and Money
- 4. Supply Chain Management and Information Alliances
- 5. Telecommunications Infrastructure in Transition
- 6. Access to Electronic Commerce Services
- 7. Electronic Auctions and Intermediaries
- 8. Electronic Financial Markets
- 9. Digital Storefronts
- 10. Secure Digital Payments
- 11. Logistics and Service Opportunities and Issues
- 12. Successful E-Commerce.
- 1. Introduction to Electronic Commerce
- 2. Information Technology in the Post-Industrial Revolution
- 3. Redefining the Geography of Space, Time, and Money
- 4. Supply Chain Management and Information Alliances
- 5. Telecommunications Infrastructure in Transition
- 6. Access to Electronic Commerce Services
- 7. Electronic Auctions and Intermediaries
- 8. Electronic Financial Markets
- 9. Digital Storefronts
- 10. Secure Digital Payments
- 11. Logistics and Service Opportunities and Issues
- 12. Successful E-Commerce.
- Notes:
-
- Includes bibliographical references (p. [581]-585) and index.
- Also available online via the World Wide Web, made available by netLibrary.
- Subject:
- Electronic commerce
- Other authors/contributors:
- Clark, Theodore H. K
- Copyright:
-
In Copyright
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Copyright status was determined using the following information:
- Material type:
- Literary Dramatic Musical
- Published status:
- Published
- Publication date:
- 1999
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