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Winning the mom market in Indonesia : strategi membidik pasar ibu / Hermawan Kartajaya ... [et al.]
Bib ID 3674985
Format BookBook
Author
Kartajaya, Hermawan, 1947-
 
Description Jakarta : Gramedia Pustaka Utama, 2005 
xx, 199 p. : ill. ; 23 cm. 
ISBN 9792214445
Invalid ISBN 9789792214444
Notes

In Indonesian with English terms.

Subjects Women consumers -- Indonesia.  |  Housewives as consumers -- Indonesia.  |  Consumer behavior -- Indonesia.  |  Women in marketing -- Indonesia.  |  Women in the advertising industry -- Indonesia.  |  Women -- Indonesia -- Economic conditions.  |  Mass media and women -- Indonesia.  |  Women's periodicals, Indonesian.  |  Television talk shows -- Indonesia.  |  Television and women -- Indonesia.
000 01156aam a2200325 a 4500
001 3674985
005 20070524131245.0
008 050928s2005    io a          000   ind  
019 1 |a40226129
020 |a9792214445
020 |z9789792214444
040 |aANL|beng|dVCAV|dANL
041 0 |aind|aeng
043 |aa-io
082 0 4 |a302.23082|a658.834209598|222
100 1 |aKartajaya, Hermawan,|d1947-
245 1 0 |aWinning the mom market in Indonesia :|bstrategi membidik pasar ibu /|cHermawan Kartajaya ... [et al.].
260 |aJakarta :|bGramedia Pustaka Utama,|c2005.
300 |axx, 199 p. :|bill. ;|c23 cm.
546 |aIn Indonesian with English terms.
650 0 |aWomen consumers|zIndonesia.
650 0 |aHousewives as consumers|zIndonesia.
650 0 |aConsumer behavior|zIndonesia.
650 0 |aWomen in marketing|zIndonesia.
650 0 |aWomen in the advertising industry|zIndonesia.
650 0 |aWomen|zIndonesia|xEconomic conditions.
650 0 |aMass media and women|zIndonesia.
650 0 |aWomen's periodicals, Indonesian.
650 0 |aTelevision talk shows|zIndonesia.
650 0 |aTelevision and women|zIndonesia.
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