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Public Relations Gold Mine, Volume 9 [microform] / Dee Preusch, Ed
Bib ID 5197955
Format BookBook, MicroformMicroform, OnlineOnline
Author
National School Public Relations Association, Washington, DC
 
Online Versions
Description [Washington, D.C.] : Distributed by ERIC Clearinghouse, 1967 
63 p. 
Summary

Nineteen articles present an overview of ideas dealing with many facets of school public relations. Analysis and suggestions cover topics such as (1) planning and use of press conferences; (2) proper balance between techniques and message in public relations programs; (3) potency of education in economic and social development; (4) interpretation of voting on school finance issues; (5) techniques for improving personal presentations, use of radio and television, publications, parent conferences, letters, and teacher recruitment materials; (6) making the school responsive to community needs to improve school community relations; (7) necessary skills of the school public relations specialist; (8) public relations through exhibition of student efforts and achievements; (9) public relations for innovative programs; (10) confusion concerning the administration of information programs; (11) role of the classroom teacher in public relations; and (12) potential problems with internal school communications. A 52-entry selected bibliography is included. Related documents are EA 001 920 (Volume 8) and EA 001 854 (Volume 10). (TT)

Notes

Availability: National School Public Relations Association, 1201 Sixteenth St., N.W., Washington, D.C. 20036 ($2.00).

May also be available online. Address as at 14/8/18: https://eric.ed.gov/

Reproduction Microfiche. [Washington D.C.]: ERIC Clearinghouse microfiches : positive. 
Subjects Administrator Role.  |  Community Attitudes.  |  Educational Finance.  |  Educational Innovation.  |  News Media.  |  Parent Conferences.  |  Publications.  |  Radio.  |  Speech Skills.  |  Teacher Recruitment.  |  Teacher Role.  |  Television.  |  Voting.  |  Communication Problems.  |  Public Relations.  |  Public Schools.  |  School Community Relationship.  |  School Districts.
Other authors/contributors Preusch, Dee, editor  |  National School Public Relations Association, Washington, DC
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mc 2253 ED025845 Main Reading Room - Newspapers and Family History
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