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Penetrating the Language Frontier in Tourism [microform] / D. E. Ingram
Bib ID 5493322
Format MicroformMicroform, BookBook
Author
Ingram, D. E
 
Description [Washington, D.C.] : Distributed by ERIC Clearinghouse, 1988 
13 p. 
Summary

For Australia's tourism industry to be commercially effective, all of its workers must develop second language skills, intercultural skills, and support and tolerance of foreign guests. Community attitudes, education, the tourism industry itself, and research and development must change to foster cultural understanding and intercultural sensitivity in the Australian community as a whole. Children should be given second language training routinely, and proficiency should be required for both higher education and vocational training. A greater variety of courses must be made available, with practical proficiency their goal. Experts in applied linguistics should compile innovative course designs and not simply draw on existing course offerings that may not foster practical skills. Courses of differing lengths and intensities should be developed for both general and specific tourism purposes, with continuing education also made available. Improved testing procedures are needed, and courses integrating tourism with language and cultural study are recommended. Underused existing language resources should be tapped. The tourism industry itself should provide language learning incentives for its workers and publicly identify language-skilled personnel and related services. Research priorities include the study of projected tourism patterns, language skill need analysis, curriculum and materials development, and effective instructional methods. (MSE)

Notes

ERIC Note: Paper presented at the Frontiers of Australian Tourism Conference (Canberra, Australian Capital Territory, Australia, June 29-July 1, 1988).

May also be available online. Address as at 14/8/18: https://eric.ed.gov/

Reproduction Microfiche. [Washington D.C.]: ERIC Clearinghouse microfiches : positive. 
Subjects Change Strategies.  |  Curriculum Development.  |  Educational Objectives.  |  Foreign Countries.  |  Job Skills.  |  Research Needs.  |  Second Language Instruction.  |  Second Languages.  |  Tourism.  |  Australia
Form/genre Opinion Papers.  |  Speeches/Meeting Papers.
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