Affirming Commonalities [microform] : Curriculum Directions To Support the Study of All Contexts of Communication / Jeffrey M. McCall
- Bib ID:
- 5583025
- Format:
- Book and Microform
- Author:
- McCall, Jeffrey M
- Online Version:
- https://eric.ed.gov/?id=ED383005
Broken link? let us search Trove , the Wayback Machine , or Google for you.
- Description:
-
- [Washington, D.C.] : Distributed by ERIC Clearinghouse, 1994
- 17 p.
- Summary:
-
A number of reasons could no doubt be found for why the study of communication has been so fragmented over the years. R. Blanchard and W. Christ have indicated that when mass communication courses were first developed, those courses were generally located in departments "offering vocationally based instruction." Speech communication and mass media have remained split along these lines. However, it makes sense that the two should come together in one department. Theoretically, they are very similar areas of study, as both are concerned with the same basic concepts: channels, structure, symbols, feedback, credibility, listening, control mechanisms, and ethics. Practically, they both fare better in the university environment today. Turf wars between the various subdisciplines of communication expose the discipline as a whole to charges of not fitting in with other traditional liberal arts studies. As mass media and speech communication departments have been the target of massive cuts recently, a consolidation could benefit both. But when a consolidation occurs, it is essential that the same courses now offered are not simply relisted under a new department heading. While some courses would remain unchanged, both an introductory and a capstone course should bring students studying the various branches of the communication field together. The time for reform is now; the key to success is a clear statement of defense defining communication study as necessary to the university and society as a whole. (Contains 17 references.) (TB)
- Notes:
-
- ERIC Note: Paper presented at the Annual Meeting of the Speech Communication Association (80th, New Orleans, LA, November 19-22, 1994).
- May also be available online. Address as at 14/8/18: https://eric.ed.gov/
- Reproduction:
- Microfiche. [Washington D.C.]: ERIC Clearinghouse microfiches : positive.
- Subject:
- Available From:
- ERIC
- Copyright:
-
Out of Copyright
You may copy or order a copy through Copies Direct or use the online copy for research or study; for other uses Contact us for further information about copying.
- Reason for copyright status:
- Since 2000 [Created/Published Date + 70 Years]
Copyright status was determined using the following information:
- Material type:
- Literary Dramatic Musical
- Published status:
- Unpublished
- Creation date:
- 1930
Copyright status may not be correct if data in the record is incomplete or inaccurate. Other access conditions may also apply. For more information please see: Copyright in library collections.
Request this item
Request this item to view in the Library’s reading room.
Feedback
Similar items
- Journalism tomorrow / edited by Wesley C. Clark
- The social responsibility of the press
- Journalismus und Orientierungsverlust : Grundprobleme offentlich-kommunikativen Handelns / Maximilian Gottschlich
- En modell for journalisternas informationsanskaffning : relationen mellan informationsflode och -substans inom olika informationsprocesser i samhallet / Mariam Ginman
- The practice of journalism, ed. by John Dodge [and] George Viner