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I hate Qantas [picture] / [Harold J. Pollock?]
Bib ID 5979277
Format PicturePicture
Author
Pollock, Harold J
 
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Resources
Description [Sydney?] : Qantas, [between 1965 and 1975] 
[1] sheet (double sides) : ill. (some col.) ; 35 x 27 cm. 
Summary

Features a black white photograph a Koala sitting on the ground. The verso shows a colour photograph of two young boys wearing slouch hats, green and red jumpers and shorts, who are holding hands and walking in an isolated paddock toward an Australian bush landscape with a windmill on the horizon.

Biography/History

QANTAS’ North American advertising agency, Cunningham & Walsh devised the 1967-1992 “I hate QANTAS” campaign which sought to link the airline with international travellers coming to Australia. This television and advertising campaign, which was the longest running in United States history, featured a series of grumpy but cute koalas who hated the national airline because of the disruption caused by the in-coming tourists to Australia. The original “QANTAS koala”, Teddy, died at San Diego Zoo in February 1976 and was at that time, the last surviving male koala outside Australia. The voice artist for the various koalas in the campaign was American, Howard "Howie" Morris.

Notes

Another image "Only one person in a hundred should vacation in Australia : is that person you? Photograph by Elliott Erwitt" on verso.

Caption titles.

Digital master available National Library of Australia;

Library also holds full size version using same image as verso.

Subjects Qantas Airways -- Posters.  |  Airlines -- Australia -- Posters.  |  Advertising -- Australia -- Airlines -- Posters  |  Koala -- Australia -- Posters.  |  Travel posters, Australian.  |  Australia -- Description and travel -- Posters.
Other authors/contributors Erwitt, Elliott  |  Qantas Airways
Also Titled

Only one person in a hundred should vacation in Australia : is that person you?

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    Aboriginal and Torres Strait Islander Flags
    Aboriginal, Torres Strait Islander and other First Nations people are advised that this catalogue contains names, recordings and images of deceased people and other content that may be culturally sensitive. Please also be aware that you may see certain words or descriptions in this catalogue which reflect the author’s attitude or that of the period in which the item was created and may now be considered offensive.