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The Australian Olympic caravan from 2000 to 2012 : a unique Olympic events industry / Richard Cashman, Rob Harris
Bib ID 6098266
Format BookBook
Author
Cashman, Richard, 1940- author
 
Description Petersham, NSW : Walla Walla Press, 2012 
vii, 124 pages : illustrations (some colour), portraits (some colour) ; 24 cm 
ISBN 9781876718152
Summary

Australia is the first country to develop an international Olympic caravan to cater for the requirements of large-scale sporting and cultural events. Australians have promoted innovations in ceremonies, sports presentation, the design and look of events, new forms of media and other areas. The caravan was a direct product of the acclaimed Sydney 2000 Olympic and Paralympic Games. Many individuals and firms responded to post-event opportunities to develop a brand that was exceptionally strong. As a result, Australians have dominated this field over the past decade. Since the caravan has largely operated offshore and outside the usual parameters of business, the achievements of many Australians have not been properly understood and recognised. The story of the Australian Olympic caravan is one that needs to be told because it has enhanced the country’s reputation abroad and contributed to the knowledge economy. The caravan demonstrates how this new form of legacy has emerged over a long period through imagination, inventiveness and a 'can do' spirit.

Full contents
  • 1. Reflections on the caravan
  • 2. Genesis of a new industry
  • 3. Government backing
  • 4. The Salt Lake City 2002 Winter Olympic Games and The Manchester 2002 Commonwealth Games
  • 5. The Athens 2004 Olympic Games
  • 6. The Torino 2006 Winter Olympic Games, The Melbourne 2006 Commonwealth Games and The Doha 2006 Asian Games
  • 7. The Beijing 2008 Olympic Games
  • 8. The Vancouver 2010 Winter Olympic Games, The Shanghai 2010 World Expo, The Singapore 2010 Youth Olympics, The Delhi 2010 Commonwealth Games and The Guangzhou 2010 Asian Games
  • 9. The London 2012 Olympic Games
  • 10. The future of the caravan
 
Notes

"With a foreword by Sandy Hollway AO".

Includes bibliographical references (pages 123-124)

Subjects Olympic Games (27th : 2000 : Sydney, N.S.W.)  |  Olympic Games (27th : 2000 : Sydney, N.S.W) -- Social aspects.  |  Olympic Games (28th : 2004 : Athens, Greece)  |  Olympic Games (29th : 2008 : Beijing, China)  |  Olympic Games (30th : 2012 : London, England)  |  Olympics -- History.  |  Olympics -- Political aspects.  |  Athletes -- Australia.  |  Sports and tourism -- Australia.  |  Australian
Other authors/contributors Harris, Rob, 1957-  |  Hollway, Sandy, author  |  Olympic Games 2000 : Sydney, N.S.W.)
Available From PO Box 717, Petersham NSW 2049 

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    Members of Aboriginal, Torres Strait Islander and Maori communities are advised that this catalogue contains names and images of deceased people. All users of the catalogue should also be aware that certain words, terms or descriptions may be culturally sensitive and may be considered inappropriate today, but may have reflected the author's/creator's attitude or that of the period in which they were written.