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A specimen of Port Phillip typography
Bib ID 7337078
Format BookBook [text, sheet]
Description [Blackburn South, Victoria] : Golden Point Press, 2014 
1 sheet : illustrations ; 50 x 32 cm 

The Port Phillip Herald was a semi-weekly newspaper founded by George Cavenagh on 3 January 1840. It was welcomed by the Sydney Herald (27 January 1840, p. 2) as being “very neatly got up,” and was soon the most successful of the three Melbourne papers. William Joseph Sayers Clarke (born at Rochester, Kent; arrived at Port Phillip in 1839) was first named as the newspaper’s printer on 29 July 1843. His name was temporarily removed and replaced by Cavenagh’s after 28 November 1843 due to a libel case, but he continued to print the paper and was responsible for this “Specimen of Port Phillip Typography,” printed in blue ink on a single sheet of buff coloured rag paper, first noted as being circulated with the newspaper in the issue for Thursday 3 April, 1845, page 2: “We this day present our readers with a specimen of typography executed in the office of the Port Phillip Herald which we trust will be considered as doing no discredit to the Province. More than this it would ill become us to say. Let our subscribers examine it and judge for themselves.” The specimen was then subsequently reprinted on the front page of the newspaper on Tuesday, 29 April 1845 as a demonstration of the paper’s typographic sophistication in job printing. A brief item on page 3 of this edition of the paper reprints a flattering acknowledgement of the specimen from the Portland Examiner, and further notes that the reprint is printed in blue ink, to distinguish it from other advertisements, but as it is published in a newspaper, and not having the advantage of being placed in a standing press, “is not fairly to be taken as the best sample of printing that can be executed at the Herald Office.” The facsimile is reproduced from a surviving example of the original specimen found with a copy of the newspaper in the British Library’s Newspaper Repository.


Broadside letterpress printed by Dennis Bryans in blue, black and red ink.

“This facsimile edition of William Joseph Sayers Clarke’s ‘A specimen of Port Phillip typography’ was first issued on Tuesday 29 April 1845 in the Port Phillip Herald and has been reprinted and published by Golden Point Press.” —Below original image.

Central panel text reads: “Notice. Letter-press printing, in all its branches, executed with neatness and despatch, in new and fancy types, and in colored inks if required, at the “Herald” office, Little Collins-Street, Melbourne, on the most reasonable terms. N.B.—In addition to the very extensive assortment of new and fancy types, the public are most respectfully informed that the proprietor of the above establishment has just received a large quantity of splendid combination borders of the latest and most improved style, well adapted for the emellishment of cards, lebels, &c., not to be equalled by any other printing office in Melbourne.”

Subjects Graphic design (Typography) -- Victoria -- Specimens.  |  Printing -- Victoria -- Specimens.  |  Australian
Other authors/contributors Clarke, William Joseph Sayers, 1813-1855, printer  |  Bryans, Dennis, 1940- printer  |  Golden Point Press, issuing body
Also Titled

Port Phillip herald


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