- Bib ID:
- 1000148
- Format:
- Book
- Description:
-
- North Sydney : AANA, 1979-1982
- 10 v. ; in cover, 21 cm.
- ISBN:
- 0959928944
- Full contents:
- Appointment of an advertising agency - How to get the best out of your advertising agency - A guide to advertising agency remuneration and the preparation of an advertiser-agency letter of agreement - How to consider and evaluate your agency compensation methods - How to evaluate your advertising agency performance - How to brief your advertising agency - How to get more out of direct response advertising and selling -How to prepare, present and control your advertising budget - H.
- Subject:
- Advertising agencies
- Other authors/contributors:
- Australian Association of National Advertisers
- Copyright:
-
In Copyright
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- Reason for copyright status:
- Until 2052 [Created/Published Date + 70 Years]
Copyright status was determined using the following information:
- Material type:
- Literary, dramatic or musical work
- Published status:
- Published
- Publication date:
- 1982
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