- Bib ID:
- 3077223
- Format:
- Book
- Author:
- Boyce, John David, 1934-
- Edition:
- 2nd ed.
- Description:
-
- North Ryde, N.S.W. : McGraw-Hill, 2005 [i.e. 2004]
- 599 p. ; 26 cm.
- ISBN:
- 007471421X
- Notes:
-
- Includes index.
- Previous ed.: Sydney : McGraw-Hill, 2002.
- Subject:
- Marketing research
- Copyright:
-
In Copyright
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Copyright status was determined using the following information:
- Material type:
- Literary Dramatic Musical
- Published status:
- Published
- Publication date:
- 2004
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