Marketing the Products and Services of Information Analysis Centers [microform] / H. William Koch and Walter Grattidge
- Bib ID:
- 5223457
- Format:
- Book and Microform
- Author:
- Koch, H. William
- Description:
-
- [Washington, D.C.] : Distributed by ERIC Clearinghouse, 1971
- 23 p.
- Summary:
-
Information analysis centers must perform the function of evaluation as well as compilation, in order to generate products and services with increased utility and user acceptance. Also, these centers must perform a dual role as wholesaler and retailer. These roles, as well as problems and examples of production and marketing experiences, are examined so as to elucidate the present and future potential of information analysis centers in improving communication among scientists. The full potential will be shown to require marketing by information analysis centers operated by a complete spectrum of institutions, including governmental agencies, scientific and technical societies, not-for-profit groups, and commercial firms. (Author)
- Notes:
-
- Sponsoring Agency: National Science Foundation, Washington, DC.
- ERIC Note: (17 References).
- May also be available online. Address as at 14/8/18: https://eric.ed.gov/
- Reproduction:
- Microfiche. [Washington D.C.]: ERIC Clearinghouse microfiches : positive.
- Subject:
- Other authors/contributors:
- Available From:
- ERIC
- Copyright:
-
In Copyright
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Copyright status was determined using the following information:
- Material type:
- Literary Dramatic Musical
- Published status:
- Published
- Publication date:
- 1971
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