Tourism Marketing [microform]
- Bib ID:
- 5510372
- Format:
- Book and Microform
- Author:
- North Carolina State Dept. of Public Instruction, Raleigh. Div. of Vocational Education
- Online Version:
- https://eric.ed.gov/?id=ED313502
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- Description:
-
- [Washington, D.C.] : Distributed by ERIC Clearinghouse, 1989
- 163 p.
- Summary:
-
This document contains teacher materials for a 6-unit, 1-year distributive education course in marketing tourism offered in grades 11 and 12 in North Carolina. Although in general the material presented concerns marketing tourism anywhere, some of it is specifically related to tourism within North Carolina. A purpose statement explains the importance of tourism to the economy of the state and to most other states. The preface contains a rationale for the development of the course, a course description, course objectives, a list of the instructional units of the course, and a list of sections contained in each unit. Forty-eight competency objectives are listed for the course. Subjects of the six instructional units are: overview of tourism; customer relations; travel destinations; tourism promotion; economics and tourism; and travel/tourism related business. Components of each unit are: (1) a table of contents for the unit; (2) the competency goal statement and competency objectives; (3) a content/teaching outline; (4) student activities; (5) evaluation measures; (6) keys to the test items; and (7) references. (CML)
- Notes:
-
- Teachers.
- Practitioners.
- May also be available online. Address as at 14/8/18: https://eric.ed.gov/
- Reproduction:
- Microfiche. [Washington D.C.]: ERIC Clearinghouse microfiches : positive.
- Subject:
-
- Advertising
- Art Activities
- Community Resources
- Competency Based Education
- Distributive Education
- High Schools
- Hospitality Occupations
- Hotels
- Marketing
- Music Activities
- Outdoor Activities
- Physical Activities
- Recreational Activities
- Recreational Facilities
- State Curriculum Guides
- Tourism
- Transportation
- Travel
- North Carolina Travel Industry
- Customer Relations Travel Agents
- Other authors/contributors:
- North Carolina State Dept. of Public Instruction, Raleigh. Div. of Vocational Education
- Available From:
- ERIC
- Copyright:
-
In Copyright
You may copy under some circumstances, for example you may copy a portion for research or study. Order a copy through Copies Direct to the extent allowed under fair dealing. Contact us for further information about copying.
- Reason for copyright status:
- Until 2059 [Created/Published Date + 70 Years]
Copyright status was determined using the following information:
- Material type:
- Literary Dramatic Musical
- Published status:
- Published
- Publication date:
- 1989
Copyright status may not be correct if data in the record is incomplete or inaccurate. Other access conditions may also apply. For more information please see: Copyright in library collections.
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