Publicising Adult Literacy and Basic Skills [microform]
- Bib ID:
- 5478228
- Format:
- Book and Microform
- Author:
- Adult Literacy and Basic Skills Unit, London (England)
- Description:
-
- [Washington, D.C.] : Distributed by ERIC Clearinghouse, 1985
- 120 p.
- ISBN:
-
- 9780906509524
- 0906509521
- Summary:
-
This guide is intended to assist those responsible for publicizing local adult literacy and basic skills programs. The first section discusses the elements of good publicity. Outlined next are points to consider when determining what a program needs from publicity and how to get the desired results. The next portion of the guide covers seven main areas involving the following different types of publicity: the printed word, events, audiovisual resources, personal contact and liaison, the press, local radio, and television. Each section considers the advantages and disadvantages of the particular methods and estimates the time and monetary costs involved. Where appropriate, the sections on using each specific publicity method are divided into the headings of preparation, action, and follow-up. Concluding the guide are a section stressing the importance of evaluation, a list of references, and an index. (MN)
- Notes:
-
- Practitioners.
- Teachers.
- May also be available online. Address as at 14/8/18: https://eric.ed.gov/
- Reproduction:
- Microfiche. [Washington D.C.]: ERIC Clearinghouse microfiches : positive.
- Subject:
- Other authors/contributors:
- Adult Literacy and Basic Skills Unit, London (England)
- Available From:
- ERIC
- Copyright:
-
In Copyright
You may copy under some circumstances, for example you may copy a portion for research or study. Order a copy through Copies Direct to the extent allowed under fair dealing. Contact us for further information about copying.
Copyright status was determined using the following information:
- Material type:
- Literary Dramatic Musical
- Published status:
- Unpublished
- Creation date:
- 1985
Copyright status may not be correct if data in the record is incomplete or inaccurate. Other access conditions may also apply. For more information please see: Copyright in library collections.
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